Traditionally, an organization’s Chief Information Security Officer (CISO) and Chief Marketing Officer (CMO) haven’t had significant overlap when it comes to day-to-day roles and responsibilities. The CMO focuses efforts on brand growth and marketing strategy. The CISO on the other hand has been more focused on architectural efficiency, reliability, and security. Today, data is the lifeblood of business. Businesses have access to copious amounts of consumer data that can be l